Illustration of a holiday parade with a giant present float, a marching band and families waving (East Hampton Williamsburg Christmas Parade)

East Hampton Williamsburg Christmas Parade

Spectators gather along the streets to watch a vibrant procession of community floats, walking groups, and marching bands celebrating the spirit of the season. Floats highlight historical moments with holiday lights and decor inspired by the 'Twinkle Through Time' theme. The festive celebration also features a grand finale escort for Santa.

Map It Details Official site

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Plan Your Visit

When

Tickets

Free community event for attendees. Parade-unit participation fees are $175 for businesses, $125 for non-profits, and $100 for walker-only groups.

Hours

5 PM.

Ages

All ages

Going?

Location

Williamsburg, VA 23185 Get Directions

Local Insight & Ratings

Family Friendly

🎄 🎄 🎄 🎄 🎄 (5/5)

Best For

Families and community parade fans

Vibe

Festive and community-focused

Energy Level

Moderate

Photo Friendly

High

Weather Sensitivity

High

Tips & Advice

  • Pick your viewing spot along the route, which runs from Richmond Rd at Brooks St along Duke of Gloucester, Henry and Francis Streets to Nassau St.
  • Dress warmly for standing outdoors along the parade route on an early December evening, especially if you plan to stay for Santa’s grand finale.
  • If your family is coming from out of town, look up member accommodations in the Greater Williamsburg Chamber of Commerce directory.
  • If you’re entering a float, have your insurance, waiver and a defined theme ready, because incomplete or “TBD” applications won’t be reviewed.
  • Keep your entry festive: signs can show only your name, title and organization, and political or advocacy messages aren’t allowed.

Special Events & Promotions

  • This year’s theme is “Twinkle Through Time,” with floats recreating historical moments in holiday lights and décor.

Links & Contact

Run by Greater Williamsburg Chamber of Commerce

Christmas Events Near Me is an independent guide, not the organizer of this event. For tickets, entries, vendor spots or questions, contact the organizer directly through their contact page.

Frequently Asked Questions

What is this year’s theme?

“Twinkle Through Time.” Floats recreate historical moments with a holiday glow, from a Victorian winter wonderland to a roaring 20s holiday gala or a moon-landing celebration.

What is the parade route?

It’s the same route as past years. It starts at Richmond Rd at Brooks St, turns left on Duke of Gloucester St, right on Henry St, left on Francis St, and ends at Nassau St.

How can my group be in the parade?

Send in an application with a defined theme concept, a Form 2 participation waiver, proof of liability insurance, and vehicle insurance for motorized units. A participation fee is due after approval, and every unit must attend a safety meeting, offered in person or virtually.

Can marching bands apply?

Yes. Marching bands that play music can apply early by contacting Lauren Moore at the Greater Williamsburg Chamber of Commerce.

Where can out-of-town visitors stay?

The Greater Williamsburg Chamber of Commerce directory lists member accommodations for families coming in for the parade.

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Always check the official website for the most current information.

We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly. Christmas Events Near Me is an independent guide and isn't affiliated with the events we list.

Contributors & Updates

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