Illustration of Santa ringing a bell on a decorated outdoor stage while families gather on the snowy lawn (City Lights Festival & Parade)

City Lights Festival & Parade

2026 dates not announced yet. Details are from 2025.

Experience the magic of the holiday season at the City Lights Festival & Parade in Downtown Wichita Falls. This beloved tradition kicks off with an afternoon of family fun, including Santa Land with photos and games, and a vibrant Holiday Market featuring local artisans and festive treats. As dusk settles, prepare for the spectacular lighted parade, themed 'A Country Christmas,' which will illuminate the streets with floats, marching bands, and community spirit. It's a perfect way to embrace the holiday cheer with a charming, small-town feel.

Map It Details Official site

Advertisement

Plan Your Visit

Last year

Tickets

FREE

Ages

All ages

Neighborhood

Downtown

Food & Drink

Food trucks and beverage vendors available on-site

Parking

Use downtown surface lots and side-street parking. Please respect closures and watch for pedestrians.

Going?

Location

Downtown Wichita Falls · Wichita Falls, TX Get Directions

Local Insight & Ratings

Family Friendly

🎄 🎄 🎄 🎄 🎄 (5/5)

Best For

Families, holiday enthusiasts, community event goers

Vibe

Festive, community-oriented, cheerful

Energy Level

Evening

Photo Friendly

📷 📷 📷 📷 📷 (4/5)

Weather Sensitivity

Low (rain or shine, but severe weather may cause cancellation)

Tips & Advice

  • Arrive early to secure a good viewing spot along the parade route, especially on 8th and 9th Streets, as thousands of attendees line the streets each year.
  • Dress in layers and bring a chair or blanket for comfort while waiting for the parade to start, as the event takes place in the evening.
  • Bring cash or cards for purchases at the Holiday Market and from food vendors, as prices will vary and not all vendors may accept digital payments.
  • Check the event's website or social media for any weather-related updates, as while it's a rain-or-shine event, severe weather can lead to cancellations.
  • Consider participating by entering a float, becoming a vendor, or volunteering to be more involved in this cherished community tradition.

Special Events & Promotions

  • Enter a float for a chance to win prizes.
  • Reserve a booth at the Holiday Market for handmade goods and seasonal treats.
  • Volunteer opportunities available for various roles.

Links & Contact

Christmas Events Near Me is an independent guide, not the organizer of this event. For tickets, entries, vendor spots or questions, contact the organizer directly through their contact page.

Frequently Asked Questions

What is the theme for the 2025 City Lights Parade?

The theme for the 2025 parade is 'A Country Christmas,' celebrating small-town traditions with rustic and charming holiday elements.

Where is the best place to park for the event?

Parking is available in downtown surface lots and on side streets. Be mindful of street closures for the parade route and watch for pedestrians.

Can I bring my pet to the festival?

While not explicitly stated, it's generally recommended to leave pets at home for large public events like this, though service animals are typically permitted.

What activities are available for children?

Children can enjoy Santa Land, which offers photos with Santa, lawn games, and story time.

Who organizes the City Lights Festival & Parade?

The event is organized by Downtown Wichita Falls Development, a local 501(c)(3) nonprofit.

Browse Christmas in Wichita Falls

Always check the official website for the most current information.

We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly. Christmas Events Near Me is an independent guide and isn't affiliated with the events we list.

Contributors & Updates

Last checked: