Christmas Roundup: A Holiday Market
More than 135 merchants set up pop-up shops across over 200 booths in the North and South Exhibit Halls. Visitors can shop for holiday gifts, enjoy cocktails and snacks, and take in live entertainment. The event also features door prizes and a silent auction.
Nov 6 – Nov 8, 2026 All ages
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Plan Your Visit
Food & Drink
Cocktails and snacks are available for purchase during the shopping market.
Tips & Advice
- Tickets are available at the on-site ticket booth, so purchase them there before entering the shopping halls.
- Allow time to explore both North and South Exhibit Halls, since more than 135 merchants fill over 200 booths.
- Wear comfortable shoes for browsing the two full exhibit halls and their many booths, which can involve plenty of walking.
- Save time for the silent auction and live entertainment alongside your holiday shopping.
Links & Contact
Run by AMoA Alliance
Christmas Events Near Me is an independent guide, not the organizer of this event. For tickets, entries, vendor spots or questions, contact the organizer directly through their website.
Frequently Asked Questions
What can I shop for?
More than 135 merchants set up pop-up shops in over 200 booths. It's a market for getting a head start on holiday shopping.
Where are the vendors set up?
Vendors fill two full halls, the North and South Exhibit Halls.
Is there more than shopping?
Yes. The weekend also has cocktails, entertainment, door prizes and a silent auction.
Who benefits from the market?
The Amarillo Museum of Art Alliance presents Christmas Roundup, and the proceeds go to the museum's educational programs. These include art classes, summer art camps, ArtSmart senior programming, school tours, outreach across 26 Texas Panhandle counties, the ArtSpace Interactive Gallery, lectures and artist talks.
How can merchants take part?
Merchants apply through the Merchant Application 2026 on the AMoA Alliance website.
Browse Christmas in Amarillo
Always check the official website for the most current information.
We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly. Christmas Events Near Me is an independent guide and isn't affiliated with the events we list.